Sales and Marketing Manager at Workforce Group Full Time

Workforce Group is currently looking for a sales and marketing manager for immediate employment. Interested persons are expected to apply. Kindly go through the full details of this position below:

Job Title: Sales and Marketing Manager

Location: Lagos
Employment Type: Full-time

Job Summary

• The Sales & Marketing Manager is a management role and reports directly to the General Manager.
• A highly qualified professional who has the energy and commitment to develop and grow in a dynamic organization alongside passionate and dedicated colleagues is required to fill this position.
• The Sales and Marketing Manager’s responsibilities include generating unique sales plans, creating engaging advertisements and promotional literature, developing pricing strategies, and meeting marketing and sales objectives.
• The Sales and Marketing Manager represents the company’s brand and drives strategies to increase product awareness by observing the market, competitors, and industry trends.

Key Responsibilities

• Defining, understanding and creating long term strategies for market categories and segments.
• Develop and implement sales, distribution and channel strategy.
• Forecasting and developing annual sales quotas for, categories, regions and territories; projecting expected sales volume and profit.
• Maintains sales volumes, product mix and selling price by keeping current with customer business requirements, changing trends, economic indicators and competitors.
• Initiate research on brands, consumers and market segments.
• Develop and defend brand identity and positioning.
• Lead in the formulation of pricing strategy to create a winning edge in the market.
• Monitor and manage the performance of the brands.
• Brief advertising agency on media objectives and creative material development and production.
• Coordinate project planning, implementation and appraisal
• Implement trade marketing strategy
• Creates weekly, monthly and quarterly sales goals/target for commercial team and keep C-level executives apprised of progress.
• Manage full sales prism operations to employees.

Qualifications and Skills

• Bachelor’s Degree.
• 8+ years relevant work experience in Marketing, Sales or Commercial Lead roles
• Experience in strategic selling, account management and business negotiations and excellent closing skills.
• Strong analytical and finance knowledge, including understanding P&L levers.
• Proven ability to lead and develop high performing teams and best in class processes.
• Ability to collaborate at the executive level on business unit planning and operations
• Knowledge and understanding of current trends in digital space/social media
• Excellent presentation and report writing skills and executive presence.
• Ability to work under pressure.
• Must have strong written and verbal skills: effectively communicates strategic messages to target audiences.
• Ability to travel extensively.
• Honest and reliable with good moral values and behavior.

Application Closing Date
Not Specified.