Sales and Marketing Manager at Fadac Resources and Services Limited Full Time

Job Title: Sales and Marketing Manager

Location: Lagos
Employment Type: Full-time

Job Responsibilities

• Co-drafting, coordinating, and executing the company’s Nigeria marketing and brand management strategy.
• Build an offline sales team – Provide team leadership to the sales team by recruiting, training, and mentoring sales executives.
• Go where prospects are located to engage and canvas for sales: Actively and autonomously generate, develop, nurture and convert a large pipeline of leads with individuals for healthcare financing products their families: Actively and autonomously generate, develop, nurture and convert a large pipeline of leads with organizations and groups looking for healthcare financing products their staff/members
• Work, collaborate and manage offline sales team to prospect, negotiate and close sales of the B2C products (e.g. healthcare discount cards) and B2SME products (HMO plans)
• Collect and manage feedback from prospects and customers to improve product design and go-to-market strategy/initiatives
• Responsible for information management throughout the company, by managing, updating, and growing our internal knowledge base.
• Execute ongoing experimentation of messaging and creativity, and use performance data and experiential knowledge to draft new experiments aimed at result improvements
• Develop a go-to-market strategy for different products and oversee the implementation of the strategy.
• Responsible for the company’s Nigeria sales targets and for developing a strategy to achieve these targets for the year.
• Aggregate feedback and disseminate same internally for product and go-to-market improvement
• Actively participating in Scrum meetings and daily stand-ups of relevant squads and supporting the company’s Nigeria management team in various activities.
• Working with external service providers, overseeing the development of a social media plan, and the management of social media channels and the company’s website while constantly aligning with the company’s local teams and external communications agency.

Job Requirements

• A relevant Degree in e.g., Marketing, Business Administration, Communications or other fields
• At least 5 years of sales and marketing management experience for a fintech or insurtech.
• Demonstrated experience in developing a sales and marketing strategy, and managing sales and marketing teams.
• A hands-on mentality and willingness to work on various projects.
• Excellent communication skills, both verbally and in writing.
• Proficiency in English is a must (both verbal and written)
• Experience working with digital products and platforms as well as marketing channels such as mobile (SMS) advertising, email advertising platforms, and Ads Managers: Facebook, Google, Microsoft, LinkedIn, Pinterest, Snapchat, TikTok, Taboola, and Outbrain.

Bonus points if you have:

• Experience in sales and marketing of digital products and platforms
• Demonstrable accomplishments in a similar role
• You are passionate about global health and tech
• Previous experience in the healthcare or health insurance industry
• Experience with Webflow and/or CMS systems
• Experience with Google Analytics and social media analytics.

The Offer

• Competitive salary and flexible hours
• The opportunity to work on projects with high social impact with a fun and motivated team
• To be part of a fast-growing scale-up with plenty of growth opportunities
• Based in Lagos with travel local and international opportunities.

Application Closing Date
27th October, 2022.

Method of Application
Interested and qualified candidates should send their CV to: [email protected] using the Job Title as the subject of the email.