Growth Marketer at Binance Full Time

Binance is currently seeking for application from qualified applicants to fill the vacant position of Growth Marketer. interested and qualified applicants can apply via the details below

Binance is the global blockchain company behind the world’s largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money for people around the world.

We are in search for young, experienced and passionate individuals to join our team in the underlisted position:

Job Title: Growth Marketer

Location: Lagos (Remote)
Job type: Full-time
Department: Local Marketing

Job Responsibilities

• Drive marketing direction by planning, executing and monitoring marketing initiatives and campaigns in order to increase both user growth and transaction volume growth for the business lines .
• Manage and grow strategic marketing partner relationships, channel experimentation, audience messaging, and spend accountability.
• Constantly work on new channels, creatives and other ideas for experimentation, optimization and acquisition growth.
• Coordinate internal resources and work with other teams across all functions (Performance Marketing, BD, Ops, etc) to conceptualise, develop and execute monthly campaigns as well as other marketing-related initiatives for Binance, including new launches, activations and local campaigns.
• Drive higher LTV and transaction frequency of Binance users via in-house marketing tools (i.e landing pages & activity tools) and CRM lifecycle strategies to further incentivise and gamify Binance users.
• Execute experimentation strategy to identify the most effective incentive type for each user segment, based on uplift and cost efficiencies.
• Craft and support product marketing launches for new and existing business lines and new product features updates.

Job Requirements

• Minimum of 3 years in marketing planning and execution (campaigns/CRM/email marketing/performance) preferably at a fast-paced tech or e-commerce company
• Familiarity with online and offline marketing channels.
• Proven experience in growing and managing user base.
• Business level fluency in English and native level fluency in the designated local language.
• Must have a strong interest in crypto/blockchain/technology space
• Strong work professionalism and collaboration to work remote with global marketing team membersExperience in funnel optimization for converting users from registration/ signup to active platform users and platform volume.

Conditions

• Competitive salary
• Flexible working conditions
• Flat organisation
• Great Locations with a highly talented and international colleagues
• Be a part of the exciting future of the crypto-currency revolution and work on the world’s no.1 crypto-currency exchange!

Application Closing Date
Not Specified.