Business Development Officer / Digital Marketer at Nicole Sinclair Full Time

Job Title: Business Development Officer / Digital Marketer

Location: Lagos
Employment Type: Part-time

Job Summary

• We are looking to employ a driven and detail-oriented business developer to identify business growth opportunities and develop strategies to increase company sales.
• The business development officer’s responsibilities include identifying company products and services that are underperforming, developing an in-depth knowledge of company offerings, improving existing sales proposals, and development of the overall digital marketing strategy.

Responsibilities

• Analyzing customer feedback data to determine whether customers are satisfied with company products and services.
• Providing insight into product development and competitive positioning.
• Analyzing financial data and developing effective strategies to reduce business costs and increase company profits.
• Conducting market research to identify new business opportunities.
• Collaborating with company executives to determine the most viable, cost-effective approach to pursue new business opportunities.
• Assist the team in the development of the overall digital marketing strategy
• Implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, Social Media, Email, Mobile, Display)
• Email Marketing: Plan and manage a regular schedule of email marketing activity, growing our subscriber base and creating engaging, relevant content including testing to optimize results.
• Manage and maintain the company’s owned media including websites, mobile apps, and email/CRM software
• Manage the creation of relevant and engaging digital content for publishing onto various digital platforms
• Manage social media marketing campaigns
• Manage digital advertising campaigns (SEM, Display, Social, Programmatic)
• Conduct research on market trends, brand’s audiences and competitors, and end-to-end consumer journey to drive engagements and conversions
• Analyze digital marketing analytics reports and share insights with the team to develop optimization plans
• Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team

Competency / Skill / Requirements

• Bachelor’s Degree in any related field
• 1-3 years experience in a similar role
• Advanced skills in Excel Spreadsheets, MS Office, and Financial Software applications
• Outstanding presentation, reporting, and communication skill
• Strong organizational skills and attention to detail
• Very strong analytical skills
• The ability to work in a fast-paced environment.
• Excellent analytical, problem-solving, and management skills.
• Exceptional negotiation and decision-making skills.
• Strong business acumen.
• Detail-oriented
• Excellent organizational, interpersonal and communication skills.
• Strong writing skills with the ability to produce compelling copy
• Proofreading and editorial skills with a good eye for detail
• Strong analytical and ICT skills
• Graphic Artist skills (added advantage)
• Ability to work on multiple projects at the same time
• Ability to work as part of a team and individually
• Excellent time management and prioritization skills.

Application Closing Date
Not Specified.