Marketing and MIS Manager at Fadac Resources and Services Full Time

Job Title: Marketing and MIS Manager

Location: Lagos
Employment Type: Full-time

Purpose of the Role

• The role is required to promote the company’s internal & external brand (Auto Division), guarantee the achievement of the overall marketing targets of the organization and maintain its presence in the market.
• The role is also required to maintain all reporting and presentations for the auto division.

Job Responsibilities

• Plan & Execute approved monthly marketing campaigns, forums, advertising, product launch, exhibition and other activities
• Develop and deploy innovative, research-based strategies that will build awareness, create experiences, and grow revenue for the company
• Work with business leadership to develop, refine, and update positioning and messaging strategies based on research, data, and insights to drive differentiation and connection to our audience.
• Developing content for and drive compelling social media presence across all digital channels
• Articulate goals for the brand across all agreed digital platforms (email, social media and website).
• Work with cross-functional teams to ensure integration and brand consistency throughout all channels and touch points (advertising, content, website, events, merchandize, etc.)
• Maintain accurate and timely submission of all periodic reports (SPM, Quarterly reviews, MIS, AR, etc)
• Track and measure marketing activities performance and outcomes
• Develop and execute a strategic events plan (both in-person and virtual) to engage audiences in new and exciting ways.
• Work with necessary stakeholders on projection of events and exhibitions through social media and following up such events and exhibitions afterwards.
• Organize and participate in targeted exhibitions/events and follow-up on the contacts from the exhibition/events.
• Ensure consistency in brand look/feel/messaging and enforce brand standards internally and externally.
• Oversee development, updating, and distribution of brand messaging/positioning guidelines, style guides, and other assets.
• Effective management of the Design, Procurement and Branding of artworks, banners, brochures and all promotional materials.
• Monthly reporting of competitions pricing, products and other relevant activities
• Lead marketing & sales team members through monthly marketing activities

Job Requirements

• A minimum of 4-6 years relevant work experience in Marketing Management
• Minimum of First Degree (B.Sc.)
• Strong knowledge of Microsoft excel & PowerPoint
• Knowledge on the use of digital marketing platforms
• Proven track record of delivering exceptional and engaging experiences through BTL & ATL Marketing, events management and digital marketing,
• Demonstrated ability to create and execute large-scale brand campaigns and content from concept to completion that build brand awareness and deliver business results,
• Data and Reporting Analysis tools (Ms Excel & Powerpoint)
• SEO/SEM and Google Digital Marketing for business (Google search & display, Linkedin, Facebook, Instagram, Twitter etc)
• BTL & ATL Marketing
• Excellent communication, interpersonal and presentation skills
• Professional writing and editing skills
• Creative and engaging content writing
• Creative thinker with data-driven analytical aptitude
• Project management
• Leadership skills
• Relationship Management Skills
• Negotiation Skills
• People Skills and Emotional Intelligence
• Trend Savvy
• Prioritization, organization,
• Planning and Execution.

Application Closing Date
10th September, 2021.