Business Development Manager, Kantar Marketplace at Kantar Nigeria Full Time

Job Title: Business Development Manager, Kantar Marketplace

Job Code: R041652
Location: Ikorodu Road, Lagos
Job Type: Full time

Role Description

• An exciting and entrepreneurial opportunity to drive revenue and profit growth for Kantar Marketplace (KMP) in Nigeria.
• The Business Development role will be responsible for driving the client penetration and revenue of Kantar Marketplace in close collaboration with Business Development and Client teams throughout Kantar.

Key Responsibilities

• Dedicated to driving sales the KMP platform, across all solutions available.
• Significantly grow Kantar Marketplace business in Nigeria, building long-term strategic relationships with existing and new customers.
• Collaborative seller, working closely with the Business Development teams, Domain Leads, Client Leads, Regional Leads and Practice areas across Kantar.
• Create and execute against a business plan targeting based clients that would benefit from Kantar Marketplace’s unique platform.
• Actively scope out new business opportunities through your established network, analysis of data, and existing knowledge of the market research landscape.
• Pitch the broader Kantar Marketplace vision and narrative articulating compelling value propositions around our offer.
• Lead client conversations and platform demonstrations on the transformative potential of Kantar Marketplace Platform focusing on unique selling propositions with a keen eye toward competitors.
• Work closely with Kantar Marketplace Client Support Team to regularly monitor and quickly follow-up with leads obtained through the Kantar Marketplace storefront and respond quickly to new business enquiries.
• Be accountable for revenue goals, managing the resources responsible for the business development process, from prospecting to qualification to closing, in order to generate new and existing sales revenue.
• Drive year over year growth across new and established clients.
• Provide weekly, quarterly and annual updates to the Managing Director, Insights and other stakeholders.
• Drive and employ a self-serve, platform based selling strategy
• Identify and drive Domain +1 opportunities
• Handle in-depth knowledge of products and technologies, competitors, and market conditions.
• Work within a matrix structure to harness the capabilities of the team including Domain and Solution experts to win.
• Work in close relationship with local Kantar Marketplace Champion whose role it is to drive the overall Kantar Marketplace vision in the market.

Key Outcomes:

• Achievement of revenue and profitability targets.
• Identify and drive Domain Plus 1 as well as increased sales of self-serve opportunities
• Strong pipeline of prospects for new and established clients for driving year over year growth.
• Build professional intimacy with clients to enable deep professional trusted advisor relationships, i.e. to the extent client partner is first port of call for strategic opinions and advice.

Role Requirements

• Possess a commercial mind set / business orientation along with gravitas, and relationship-building skills needed to build rapport and influence senior internal and external stakeholders.
• 5+ years’ experience selling technology-driven market research solutions across various client vertical, and ideally within one or more of Kantar’s areas of expertise (creative testing, media measurement, product innovation, brand tracking, etc.)
• Ability to establish strong cross-functional relationships; influence and inspire others; strategic thinking; effective presentation skills and organizational agility.
• Capacity to collaborate effectively with dispersed and multi-party teams & working within a matrix structure to harness capabilities of the team and craft a winning proposal/solution
• Proven ability to identify, build and secure strategic and profitable business relationships.
• Ability to interface directly with clients with good presentation skills and ability to command a presence with clients and team members.
• Proficiency selling technology, market research solutions or marketing technology across various client verticals and within one or more of our domain areas of expertise.
• A desire to win.
• Ability to work at a fast pace, true self-starter mentality.
• Strategic-thinker who systematically solves problems and hypothesizes possible customer pain points, expectations and implicit needs. Brainstorms with team members to devise solutions to solve complex deal challenges.
• Able to tailor communication to the customers need with authority; effectively delivers presentations and has strong verbal and written communications skills.
• Current client networking relationships/rolodex of contacts.
• Ability to identify the right customer stakeholders and builds rapport/establishes credibility to build consensus for deals.

Application Closing Date
Not Specified.