Marketing Manager at BFree Nigeria Limited Full Time

BFree was founded by digital lending professionals that were deeply unsatisfied with the established debt recovery practices in Nigeria. Debt recovery is a painful process for both companies and individuals with lots of negative user experience. We are here to revolutionize the process using an integrated, data-driven recollection approach to identify and recover funds from delinquent customers.

They are recruiting result-oriented and experienced candidates to fill the position below:

Job Title: Marketing Manager

Location: Lagos
Employment Type: Full-time

About You

• You love creating a narrative around a brand and guiding the public conversation. You are a rockstar content creator.
• You love the written word, it’s an art to you that allows you to explain how financial products solve people’s problems.
• You are comfortable collaborating closely with Product Management, UX, IT, Customer Experience teams to create, support, and maintain product content across all end-user touch points.
• You are skilled in graphic design, technical marketing, SEO, video production, and editing.
• You want to work in an organization with transparency, where you are rewarded for your hard work and can grow. You have experience writing content for blogs, websites, and social media platforms and also marketing execution

If all your answers are yes then read on:

Our Values:

• People: People are the nucleus of what we do. We treat our people with dignity, empathy, and respect. We invest in our team, giving them opportunities to grow and greatly rewarding them for performance in a positive and warm work environment.
• Ethics: Ethics translate into doing the right thing, in an honest, kind, and responsible way. We do not shame our customers or use forceful means to get them out of debt. We build our entire business on the foundation of integrity, which goes a long way into building a strong, trusting relationship with our employees, stakeholders, and customers/clients.
• Results: We ensure our growth by frequently producing results in all we do. Result for our employees means career progress, higher compensation, security.

Job Responsibilities

• Create and manage the narrative around us and ethical credit management, financial literacy, and financial inclusion
• Produce well-researched content for a publication like blogs, webpage, social media, etc.
• Utilize industry best practices and familiarity with them to inspire ideas content and ensure timely delivery of materials.
• Develop related content for multiple platforms, such as websites, email marketing, product descriptions, videos, and blogs, and post/run sponsored advertisements on the various channels accordingly.
• Good understanding of user journey and pipeline creation, analytics (Google or other tools) is key
• Skill in Data analysis in making sound judgment
• Use search engine optimization (SEO) strategies in writing to maximize the online visibility of a website in search results.
• Conducting keyword research to identify target keywords and using those keywords to plan, structure, and optimize your content.
• Working closely with developers and product team members to write new feature announcements.
• Conversion tracking with Firelinks

Please Consider Applying Even if You Have

• You have managed a marketing role in a fast-growing start-up (You are good at what you do and you know it).
• Proven track record and portfolio of writing and editing clear, concise, user-centric content for interactive user experiences (products, software, blogs, websites, etc.) preferably in the Fintech industry.
• Experience doing research using multiple sources
• Familiarity with web publications
• Excellent writing and editing skills in English
• Familiarity with search engine optimization
• Hands-on experience with Content Management Systems, Picture and Video Editor (e.g. Wordpress, Canvas, Adobe photoshop/InDesign ).
• Ability to meet deadlines

What We Offer

• Working for a fast-growing tech-enabled ethical credit is a rare opportunity, one we consider a lifestyle choice rather than a job choice.
• Our positions are challenging, but also come with amazing advantages and fulfillment to those who earn them. Here’s what we offer:

Competitive Salary

• HMO
• Flexible remote work schedule
• Paid maternity and paternity leave.
• 20 days Annual Leave
• Opportunities to learn and grow with assigned personal development budgets
• We give you the opportunity to solve challenging and meaningful problems that make a difference.
• Ability to work with some of the best minds in the financial industry through frequent, if not daily, interactions.
• And in case you were wondering: no politics, no b.s., no suits, and no jerks

Application Closing Date
17th May, 2021.
Note

• BFREE is an equal opportunity employer and we value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status