Marketer at a Vibrant and Fast-Paced Hair Salon – Amani Advisory Limited Full Time

Job Title: Marketer

Location: Ikeja, Lagos
Employment Type: Full-time
Work days: Monday – Friday

Job Summary

• The Marketer will be responsible for promoting the hair salon’s services and products, driving customer engagement, increasing foot traffic, and fostering brand awareness.
• This role requires creativity, a customer-focused approach, and a strong understanding of marketing strategies tailored to the beauty and hair industry.

Responsibilities
Digital Marketing

• Social media management (Instagram, Facebook, TikTok, etc.).
• Running ads on platforms like Google, Instagram, and Facebook.
• Content creation (graphics, posts, and captions).
• Search engine optimization (SEO) for your website or online platforms.
• Email marketing campaigns to retain customers.

Brand Promotion

• Design flyers, posters, and banners.
• Create visual content for your salon and products (photos/videos).
• Handle your social media profile, taking and uploading product photos.

Field Marketing (Offline)

• Distribute flyers in your target areas (near schools, hotels, and residential areas).
• Network with nearby businesses to create partnerships (e.g., with schools or hotels).
• Plan and execute local events or promotions to attract foot traffic.

Analytics and Strategy

• Analyze the success of campaigns and make adjustments to improve.
• Develop a consistent marketing calendar for all thebusinesses.

Person Specification

• Bachelor’s Degree in Marketing, Business Administration, or a related field preferred.
• Proven experience in marketing preferably in the beauty, fashion or hospitality industry.
• Strong knowledge of social media platforms and digital marketing tools.
• Excellent communication and interpersonal skills.
• Creative and innovative mindset with a passion for the beauty industry.
• Basic graphic design skills (e.g., Canva or Adobe Creative Suite) are an advantage.
• Ability to analyze data and make data-driven decisions.
• Customer-focused and approachable.
• Self-motivated and proactive.
• Ability to multitask and manage time effectively.
• An understanding of the beauty and wellness industry’suniquedemands.

Salary
N150,000 Monthly, net.

Application Closing Date
20th February, 2025.

Method of Application
Interested and qualified candidates should send their CV to: [email protected] using the Job Title as the subject of the mail.